
In a time of plummeting album sales, bona fide hits are few and far between. After selling 40 million albums, one can clearly see what side of the fence Coldplay fall. After breaking out on the scene with the sleeper hit "Yellow", the band quickly drew comparisons to another British alternative band, its biggest influence- Radiohead. But while the latter group has sought to constantly evolve its sound and challenge its listeners, Coldplay, over 3 albums have become the musical equivalent of comfort food for millions. With first album Parachutes, the band emerged at a time when Radiohead started to shed its signature alternative rock sound, invariably alienating some of its listeners. In fact, it has been suggested that Parachutes' commercial success was due to Radiohead's experimental shift. With sophomore album A Rush of Blood to the Head came greater sonic pushes, even more commercial success, an inclusion on music Bible Rollingstone's list of 500 Best Albums of All Time and two more Grammy awards. However, the backlash came with their third album X&Y. Sure, it sold another gazillion copies, but as most critics were quick to point out, the album felt flat and reheated in most parts. It had in abundance what Coldplay does well- soaring ballads, moving instrumentation, affecting vocals- but the band still hadn't grasped how to smooth out its creases. So the feckless lyrics were still intact, and Chris Martin sounded more earnest than ever. Suffice it to say, the band was in a precarious position with fourth album, Viva La Vida or Death and All His Friends.
The frenzy started when it became known that Brian Eno, the "father of ambient music", legendary producer for U2 and the Talking Heads, was producing the album, and only further increased with the announcement of the the somewhat portentous-sounding album title (which takes its name from a painting by Frida Kahlo), and revelation of the album cover.
Starting with the instrumental track (Yes, instrumental!) "Life in Technicolor", the album bursts into, well, colour, with a Persian santur, akin to the traditional music of Iran and Iraq. It's as avant-garde as Coldplay get here, but it's still pretty damn good. Building up slowly, the track sets the mood for the next 45 minutes.
"Cemeteries of London" begins the journey in Colplay's own back yard, telling a story of God, witches, ghosts, curses and "walking till the day"- "God is in the houses and God is in my head, and all the cemeteries of London/I see God come in my garden, but I don't know what he said, for my heart it wasn't open" laments lead singer Chris Martin over clattering percussion, before segueing into what may be the very best track on the entire album, the pounding "Lost!". As Coldplay songs go, it swings the most left-field and is their most sublime pop moment. Built on a simple church-organ riff, a kick drum, some hand claps and a drum-circle groove, the song obviously is the result of Martin having rubbed shoulders with hip-hop pioneers Kanye West and Jay-Z- "Just because i'm losing doesn't mean i'm lost... Just because i'm hurting doesn't mean i'm hurt... I'm just waiting till the shine wears off" Martin plaintively sings
One shift that is apparent in the band's delivery is Martin's vocals. Now singing in a lower register, he evinces real swagger. On "Yes" he laments a lover's indecisive ways- "I'm just so tired of this loneliness", he moans. Could he be referring to hottie wife, Gwyneth Paltrow? Who cares when the song is this good? Starting as a woozy, doomy ballad replete with sweet-and-sour Bollywood strings, the song effortlessly spirals off into hidden track "Chinese Sleep Chant". The track easily brings to mind My Bloody Valentine (yes, you read right- My Bloody Valentine) and it's the album's genuine "wtf!" moment. Jonny Buckland's fierce guitar tone overwhelms Martin's hollered vocals, the melodic outline of his phrases barely discernible before being cut off entirely by ragged psyhchedelic riffs. Seriously, what has gotten into Coldplay?
Despite these wondrous sonic touches and soundscapes there are moments which stop this being Martin's masterpiece. He's still got that habit of writing lyrics in platitudes and cliches - the otherwise excellent "42" solemnly informs us that "those who are dead are not dead, they're just living in my head". It's a shame, though, as this might be the hardest Coldplay have ever rocked, or pushed- the song has about 3 different melodies in there, switching from piano ballad, to funky guitar wig-out, to a hand-clapping section, before switching back to the piano section, all in the space of four minutes.
Another troubling aspect of the album is Martin's amorphous political messages. On title track, "Viva La Vida", Martin convincingly plays a king (or rock star) used to life's excesses now at the end of his empire- "I used to roll the dice/ Feel the fear in my enemy's eyes...One minute I held the key/ Next the doors were closed on me". However, with the chorus "I hear Jerusalem bells a-ringing/Roman cavalry choirs are singing" Martin sounds like he's rallying the cause for a Christian empire. If only Martin could inject some pathos into his often-embarrassing universal scripture. (The choppy, synthy opening weirdly enough conjures Madonna's “Papa Don’t Preach”.) Similarly, in "Lovers in Japan", possibly the album's dullest track, he states "Soldiers you've got to soldier on/Sometimes even the right is wrong". Um, ok... Whatever that means... Thankfully there's the lilting "Chinese Sleep Chant" afterward, another backended "bonus" track.
Martin's Zen-like ability to get out of the way of his own songs and not inhabit them fully can be grating, and nowhere is this more apparent than on the bouncy, plinky almost Japanese-sounding "Strawberry Swing". But when the melody is this lovely, a slight mis-step can be forgiven.
First single "Violet Hill" is glorious. Bludgeoning delicate Eno soundscapes with big, bluesy, reverberating guitars, the song is restless and agitated- "If you love me, why'd you let me go?" demands Martin, before the entire bottom of the track falls out, giving way to the most delicate piano delivery on the entire disc.
The album ends almost in the same vein as it begins, with a hidden track called "The Escapist" where Martin repeats "And in the end we lie awake/ And we dream we'll make an escape".
With Brian Eno's help as well as producers Markus Dravs and Rik Simpson (responsible for recent work with Arcade Fire and Bjork respectively), Coldplay have changed for the better. The producers colour their trademark twinkly guitar rock with arresting, ambient and even weird Middle Eastern, hip-hop, and African influences. Some purists and detractors might balk at such appropriations, but each element surprisingly finds a natural place within Coldplay's general sound. For all of the album's sonic expansion and exploration, though, Viva La Vida or Death and All His Friends and its sturdy melodies and themes of war, death, love, peace and loss feels like an album created for mass connection- one can easily imagine the euphoria of "Lost!" or "Violet Hill" thumping through an arena. Sure mis-steps still abound, and Martin still seems a little too inoffensive and twee, but never before has the band sounded this confident.The wimpy Brits behind "Yellow" and "In My Place" seem intent on being the premier band of our generation and with Viva La Vida... and its implications, that dream doesn't seem that far-fetched. Let's hope that with Album Number Five they will be perfectly placed to decree the new rock order.